Cartoon Network (abbreviated CN , corporately known as The Cartoon Network, Inc. ) is a cable television network created by Turner Broadcasting which primarily shows animated programming. The original American channel began broadcasting on October 1, 1992 with the Bugs Bunny short Rhapsody Rabbit being its first-ever aired program. Cartoon Network originally served as a 24-hour outlet for classic animation properties from the Turner Broadcasting libraries and is mainly youth-oriented, but shares channel space with a late-night adult-oriented channel programming block called Adult Swim. Since 2003, Cartoon Network began airing a small amount of live-action programming, mostly movies from Warner Bros. Pictures and New Line Cinema, both of which are also owned by TimeWarner.
History
Late 1980s-1999
By the end of the 1980s, Ted Turner's cable-TV conglomerate had acquired the MGM film library (which included the older catalog of pre-August 1948 color Warner Bros. cartoons), and its cable channel Turner Network Television had gained an audience with its film library. In 1990, it purchased animation studio Hanna-Barbera Productions and acquired its large library as well as most of the Ruby-Spears library. By October 1, 1992, Cartoon Network was created as an outlet for Turner's considerable library of animation, and the initial programming on the channel consisted exclusively of reruns of classic Warner Bros. (like the pre-August 1948 Looney Tunes and Merrie Melodies ), MGM (like Tom and Jerry and Droopy Dog ), and Hanna-Barbera cartoons (like The Jetsons and The Flintstones ), with many Hanna-Barbera TV cartoons like Wally Gator used as time fillers, all from the Turner-owned library. Since October 1, 1992, the channel has always been broadcasting 24 hours per day, 7 days per week. The network's first theme was the Checkerboard theme with bumpers involving the 1992-2004 Cartoon Network logo, cartoon characters, and the show's logo. The Checkerboard theme lasted until Cartoon Network received its makeover on July 17, 1997. Most of the short cartoons were aired in half-hour or hour-long packages, usually separated by character or studio— Down With Droopy D aired old Droopy Dog shorts, The Tom and Jerry Show presented the classic cat-and-mouse team, and Bugs and Daffy Tonight provided classic Looney Tunes shorts. The majority of the classic animation that was shown on Cartoon Network no longer airs, with the exception of Tom and Jerry , A Pup Named Scooby-Doo ,and Scooby-Doo, Where Are You! . The channel's first original shows ( The Moxy Show and Space Ghost Coast to Coast ) were created in 1994. Hanna-Barbera started production on The What-A-Cartoon! Show (also known as World-Premiere Toons and "What-A-Cartoon"), a series of creator-driven short cartoons that premiered on Cartoon Network in 1995. It was the network's third original series (the second was Space Ghost Coast to Coast and the first was The Moxy Show ). The project was spearheaded by several Cartoon Network executives, plus The Ren and Stimpy Show creator John Kricfalusi (who was an advisor to the network at the time) and Fred Seibert (who was formerly one of the driving forces behind the Nicktoons, and would go on to produce the similar animation anthology series Oh, Yeah! Cartoons ). The chief purpose of The What A Cartoon Show was to help Cartoon Network expand its library of exclusive programming and it introduced a number of new cartoon ideas. Eight of them were spun off into their own series runs. These eight series, Dexter's Laboratory (1996), Johnny Bravo , Cow and Chicken , I Am Weasel (1997), The Powerpuff Girls (1998), Ed, Edd n Eddy , Courage the Cowardly Dog , and Mike, Lu & Og (1999) became the origins of the network's original cartoons, collectively known as Cartoon Cartoons. Cartoon Network underwent its makeover on July 17, 1997, launching the Powerhouse theme that was used from July 17, 1997 until June 14, 2004. The Powerhouse theme had bumpers involving characters from a Hanna-Barbera cartoon, a Cartoon Cartoon, or just objects and places with the 1992-2004 Cartoon Network logo or the word NEXT and the 1992-2004 Cartoon Network logo.
Enter Time Warner
In 1996, Turner merged with Time Warner. This consolidated ownership of all the WB cartoons, so now post-July 1948 and the former Sunset-owned black-and-white cartoons (which Warner Brothers had reacquired in the 1960s) releases were being shown on the network, leading up to a 2000 announcement that Cartoon Network would be the exclusive TV home of the classic Warner Bros. animated library. Newer animated productions by WB also started appearing on the network—mostly reruns of shows that had aired on Kids' WB, plus certain new programs such as Justice League .
Cartoon Network's 10th anniversary
On October 1, 2002, Cartoon Network's 10th birthday, Cartoon Network aired a one-day special bumper acknowledging their 10th anniversary. The promo showed quick clips from shows, bumpers, and promos throughout Cartoon Network's history.
A new era
On June 14, 2004, Cartoon Network relaunched itself with a new logo and slogan, “This is Cartoon Network.” This is the first CN era with a female voice announcing for the network (Although she was eventually replaced with no such voices announcing for the network since). The first program ever aired on the relaunched Cartoon Network was Rescue Heroes. The bumps now featured 2D cartoon characters from their shows interacting in a CGI city composed of sets from their shows. By now, nearly all of Cartoon Network's classic cartoon programming had been relocated to its sister network Boomerang to make way for new programming, with the exception of a select few, such as Tom and Jerry , a longtime staple of the Turner networks. The following year, 2005, saw the network take off more shows from the 1990s ( Dexter's Laboratory , The Powerpuff Girls , etc.) and put them on a 30 minute block called The Cartoon Cartoon Show . They were still seen from time to time and were finally abandoned for good right after the network scrapped the CGI city look in the summer of 2006. Some shows like Time Squad , Mike, Lu & Og , I Am Weasel , Looney Tunes , and Sheep in the Big City were taken off the network completely. Cartoon Network Latin America is the last to use the CGI city look, and is still using the look to this day.
Cartoon Network today
In the summer of 2006, Cartoon Network's slogan was a simplistic “Cartoon Network — Yes!,” as spoken by Fred Fredburger, a character on The Grim Adventures of Billy & Mandy . Before then, the network's original slogan, "the best place for cartoons", had remained the network's slogan for nearly five years. The network also used bumps featuring the cast of Camp Lazlo as stick puppets and characters in front of a red background.
The 2006-2007 campaign featured three different styles of bumps. The first style is "Lunchbox of Doom", featuring an assortment of show clips inside a CGI gothic lunchbox, a reference to an episode of The Grim Adventures of Billy and Mandy . The second is "VS.", comparing two cartoon characters. Their next style was a reprise of the 2004 CGI City look, using flat, dark colors.
Jim Samples, president of the Cartoon Network, resigned on February 9, 2007 due to the Boston Mooninite Scare. Samples had been network president for 5 years.
Following Samples's resignation, Stuart Snyder was named his successor, and took control in May. Under Snyder's lead, Cartoon Network underwent a number of changes. Through 2007, Cartoon Network retained the image campaign that began in 2006, albeit a slightly refreshed version. On October 15, 2007, the channel began broadcasting in 1080i High Definition. On September 1, 2007, the network look was revamped, and bumpers and station identification were themed to The Hives song "Fall is Just Something That Grown-Ups Invented", and aired for several months. Another bumper named "Ridiculously Short Cartoons" airs shorts edited from shows as if they lasted five or 10 seconds.
Every October since 2007, Cartoon Network airs 40 episodes of the former Fox Kids program Goosebumps, which is based on the novels written by R.L. Stine. It is unknown whether or not Cartoon Network will maintain the show for permanent, or for annual airings.
Cartoon Network announced at its 2008 Upfront that it is working on a new project called "Cartoonstitute", which is headed by animators Craig McCracken (as executive producer) and Rob Renzetti (as supervising producer). Both report to Rob Scorcher, who created the idea. The program will work in a way similar to What A Cartoon! , by creating at least 150 pieces of animation within 20 months.
Cartoon Network has also begun to air some imported Canadian programs from Teletoon such as George of the Jungle , 6teen , Total Drama Island (and its successor Total Drama Action ), Chaotic,and Bakugan Battle Brawlers. Beginning May 25, 2008, Cartoon Network has been airing animated shorts, called Wedgies , to fill in spots between two programs.
On July 14, 2008, the network took on a brand new look created by Tristan Eaton and Kidrobot. The current bumpers have white, faceless characters c
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