v • d • e This article is within the scope of WikiProject Companies , a collaborative effort to improve the coverage of Companies on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks.
v • d • e This article is within the scope of WikiProject Fashion , a collaborative effort to improve the coverage of Fashion on Wikipedia. If you would like to participate, please visit the project page, where you can join the discussion and see a list of open tasks. v • d • e This article is within the scope of WikiProject Sports . For more information, visit the project page, where you can join the project and/or contribute to the discussion. September 2008
Again, this entry has been expanded to add information relevant to the brand post 2000, something which has been missing. Also, Mr. Gladwell, your book is very informative, however it is not a tell all biopic regarding the Airwalk brand, nor is Airwalk the focus of the book. The way you are presenting information regarding your book is very much like an advertisement. Feel free to re-ad it, but perhaps without the "Link to buy". —Preceding unsigned comment added by Peridyn (talk • contribs) 20:43, 18 September 2008 (UTC)
Gladwell reference
The neutrality of Mr. Gladwell's assesment is most definately in question. All companies have good years and bad, and for the record all indications are that Airwalk is experiencing a period of growth. For a professional writer to term the Brand as 'doomed' or assert that Airwalk has 'found a place at the discount store level' is as biased as it is misleading. The truth is that Airwalk is sold at every level of stores from specialty sports wear to department stores worldwide. They have a current top quality website that looks to be vigorously maintained and a team of riders that are at the peak of their respective sports. Though I can appreciate the effort to sell ones book and promote oneself as a writer I would ask that Mr. Gladwell do it without assertation. Peridyn 20:09, 23 August 2006 (UTC)Bryon Taylor
"Airwalk's rise and fall in popularity is a case study in The Tipping Point: How Little Things Can Make a Big Difference, a best-selling 2002 book by Malcolm Gladwell." This needs to be expanded or removed. futurebird 23:20, 1 January 2007 (UTC)
Flubber
-oh by the way "the company decided to remove the flubber-like material from the soles which allowed users to actually walk on air." was actually in the article. someone put that in the article. Do you, the readers, know what "flubber" is? it's a movie. So if you can elaborate, on how exactly this substance is comparable to "flubber", then i would be most interested. (you see I, like everyone else in the world, have NO IDEA what you mean. i havent seen the material they used to buy for their product, and i can hardly imagine anybody 'walking on air'.) —Preceding unsigned comment added by 66.97.212.8 (talk) 15:37, 24 February 2007 (UTC)
Informative website
If anyone feels up to expanding this article (which I may tend to myself if I find the time), this website provides some useful information. There should at least be some mention of Items International, and I can get additional information on its business and operational ends (as opposed to its cultural impacts). -- Bossi () 04:
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