SM City North EDSA is the first SM Supermall operated by SM Prime Holdings, which is the largest retail and mall operator in the Philippines. SM City North Edsa is the largest shopping mall in the Philippines and the second largest shopping mall in the world, having a gross floor area of 460,000 square meters. It is located at the intersection of North Avenue and Epifanio de los Santos Avenue (EDSA) in Quezon City, approximately a kilometer west of Quezon City Hall and 10 kilometres north of Makati City. SM North EDSA's First major tenants are Manels, Jollibee, Ricky Reyes, National Bookstore, French Baker, Sportshouse, McDonald’s, Max's of Manila, Goldilocks Bakeshop, Dimensione, Magic, Ideal Vision, Fabric Warehouse, and Multi time.
Construction of SM City North EDSA started in 1983 and opened in 1985. Since then, the shopping mall has undergone several expansions and renovations. It features SM Department Store, The flagship SM Supermarket, a bowling alley, a food court, a Sky Garden, an entertainment stage for events, a 12-cinema complex, a Hypermarket, and 820 specialty shops and restaurants. In 2006, Ayala Malls constructed TriNoma, a shopping mall across North Avenue from SM City North EDSA, and created significant market competition. Currently, the SM mall is undergoing a redevelopment plan that will see the opening of the Sky Garden in 2009, which will increase the mall's floor area from 425,000 m² to 460,000 m², an IMAX theater and other amenities.
The mall attracts almost 4.4 million visitors on weekends, and 1,000,000 to 2,100,000 visitors on weekdays.
The mall has the maximum capacity of 6.6 million people.
History
Back then, the lot that was purchased in 1978 was no better than a vacant swamp remotely located from the center of the metropolis. SM Prime’s chairman, Henry Sy Sr., saw the potential of the place, standing at the crossroad for regional traffic coming to and from the northern provinces of Luzon. Sy took his inspiration to build SM North EDSA from the first few malls built in the U.S., which he thought Filipinos will want to have. Ironically, many thought his plan was ill-timed because the construction of the North EDSA mall happened when divisive political issues were prevalent in the country.
The mall was opened on November 29 , 1985 , the first mall ever built by SM with a gross floor area of 125,000 square meters. “We had a tough time getting tenants to fill up the place. It was a risky period in our country’s history. So, we opened with only the SM Department Store and another small shop as the mall’s tenants,” said Mrs. Teresita Sy-Coson, Vice Chairperson of SM Investments Corporation. But to everyone’s surprise and those of many skeptics, crowds came and filled the mall. “It was an instant success,” noted Mrs. Sy-Coson.
The mall was then composed of just the main building and outdoor parking areas. As more tenants came in and entertainment concepts were introduced to the mall such as cinemas, SM North EDSA came to be known as one that institutionalized the “one-stop shopping concept” and was the first to introduce “malling” as a pastime in the Philippines. The 5-level carpark, also known as Annex 2 building was built soon after, with the lower ground floor of the building quickly converted into more enclosed mall space. The two-floor annex was built after, expanding the mall's floor area and providing space for a bowling alley and four more movie theaters. The Main Building and The Annex was expanded with a Lower Ground Level and the first level of The Carpark Building was converted to a Cyberzone mainly for tech and gadget shops and later on, the Main Building added a 3rd level.
Businesses and real estate thrived where SM North EDSA was built, that over a period of 20 years, it has seen four expansions including The Block which opened in 2006. In July 2006, Annex 3 now better known as The Block at SM City North EDSA was opened featuring the Hypermarket, Toy Kingdom, additional four movie theaters and several shops and restaurants. In February 8, 2007, SM closed the Annex building from the public and later on, demolished for a major renovation of The Annexes. The annex was reopened in December 12, 2008. The Cinema 1 located in The Block was converted to a Digital cinema format. According to studies of large malls in the world by Eastern Connecticut State University, SM City North EDSA was ranked the 6th largest mall in the world in terms of Total GFA (Gross Floor Area) of 331,861 m² and was ranked second largest in the country.
On September 26 , 2009 , the mall was not spared during the height of Typhoon Ondoy. The entire lower ground floor was flooded for the first time since the mall was built.
Buildings
The buildings are interconnected by a footbridge. A footbridge is being constructed to connect "Skydome" to the sidewalk at the back of the mall. Another 200-meter long footbridge is also planned as an exclusive bridge way to SM Developments' Residential Towers called The Grass Residences.
City Center (Main Building)
The original and popular building features more than 500 shops and restaurants, 8 SM Cinemas, A Food court, A 4-level Department Store and A Supermarket with a gross floor area or 125,000 sq.m. Through many years, the main building has been undergoing major renovations and expansions which made the mall to become the top shopping destination for Filipinos. As of now, the City Center is also undergoing renovation with new claddings designed by Arquitectonica Interiors, an interior subsidiary owned by Arquitectonica, one of the world's famous architectural management firms that also designed The Podium, SM Mall of Asia and the new and ongoing renovation of SM Megamall. The City Center's interiors will be renovated by 2009 and an IMAX Theater, Now Open.
The Annex (Annex 1)
The original annex building was built in the 1996 as an expansion of the City Center. It featured some 200 shops and restaurants, additional movie theaters and a bowling alley. In February 8, 2007, the Annex was closed from the public for demolition as part of SM North EDSA's Redevelopment Plan.
The new annex officially opened in December 12, 2008 at almost double the size of the previous structure, having provisions for more than 400 shops and restaurants. The Annex now consists of a 92,830 square-meter, six-level building. The new structure was designed by Arquitectonica, the same architectural management firm that designed The Podium and SM Mall Of Asia. The tenants include Upscale shops, various restaurants, the biggest Cyberzone, Save More Market, a games arcade and a bowling center, creating a cutting-edge mix of shopping and entertainment.
It exteriors are green-colored, wavy-like claddings and glass windows. Its interiors are clean and modern, and centered around a curvilinear atrium, which stretches its length. Daylight is provided through a series of circular glass cones set into the ceiling, giving the interior a light, airy feeling.
The Block (Annex 3)
Main article: The Block (SM City North EDSA)SM Annex 3 or widely known as The Block is the high-end part of the Mall, featuring SM regulars; the Hypermarket, 4 Digital Cinemas, Cinema 1 as D-Cinema, Fitness First, Our Home, Kultura Filipino and Toy Kingdom. The mall also features international brands of shoes and clothes and other specialty shops. The site where it stands now used to be a large parking area for cars. The Block was designed and constructed by Arquitectonica, the architectural management firm that designed The Podium, SM Mall Of Asia and the new and ongoing renovation of SM Megamall.
Carpark Plaza (Annex 2)
The Carpark Plaza or Annex 2 is part of the additional buildings built in the 1990s. The carpark plaza features the first branch of the Cyberzone (will be closed down for renovation and relocation) and additional 8,000 parking spaces in which the building is connected to the main mall with a footbridge up to the 2nd floor. As part of the redevelopment plan, the building is also undergoing some major renovations.
Warehouse Building
Located near The Block. This building served as The Super Sale Club for wholesale of goods. SM then changed the format of wholesale and merged it into a Hypermarket format, then The club is discontinued. The name was changed to The Factory Sale Outlet Warehouse Building, still the same as what it once was since the 1990s. Now, the building holds the ACE Hardware and other outlets, but moved again to the annex. The latter part of the building is converted as additional parking space and a small parcel of land at the back of
Mall Anchors
- SM Supermarket (Flagship Store)
- SM Department Store
- SM Hypermarket
- Save More Market <
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